1. Our hallmark is extraordinary creative work.

We pride ourselves on our ability to produce creative and highly impactful marketing campaigns. Quite simply, our designers, writers, production artists and photographers are among the most talented anywhere. We give them room to express their talents while ensuring that every detail propels your message into the hearts and minds of your target audience.

 

2. We get to know you inside and out.

We detest plain-vanilla marketing. That’s why every aspect of your marketing campaign will truly express the heart and soul of your organization. With every new client, we establish a substantial “discovery phase” during which we live in your skin. We examine and understand your culture, your people, your systems and your world. We get to know you and all of your audiences inside and out. Only then, will we seek to convey the very unique essence of your school.

 

3. We understand higher education thoroughly.

Any college or university is a complex machine, with its own systems, terminology and schedules. And, after focusing solely on education for 25+ years, it’s a world in which we are completely at home. We also know that every campus comes with many stakeholders, from faculty to athletics, admissions to administration, alumni to parents. We know how to navigate those waters and address everyone’s concerns.

 

4. We truly act as your partner.

We are a boutique firm, very much by design. We don’t want to be big; we want to be your partner—the one you can count on. So we dig in with you, share knowledge and creative ideas, and put our “all” into your campaign. We deliver an extraordinary creative product with the highest level of service. That’s why we take on just a limited number of projects each year, often turning down more projects than we accept.

 

5. We keep on top of trends.

We have to, because your audience is constantly changing the way they communicate. We help you meet them on their turf with tools they like to use. They can view videos on a smartphone, explore an engaging microsite, or immerse themselves in the beauty of your campus via the printed page.

 

6. We foster successful results.

We certainly have numbers to prove how our work has made applications spike or increased admit yield. But here’s how we measure results: the longevity of our client relationships. We’ve partnered with many of our clients for well over a decade and we fully encourage you to contact any one of our clients to find out what they really think.